Ryan Mckinney T-Shirt Tango
Ryan Mckinney T-Shirt Tango
Regular price Sale price $5.50When will I receive the course?
Ryan McKinney – T-Shirt Tango
THE PROCESS The process is pretty cut and dry, and not to be over thought. Real quick, if youâ€™re not going to trust me or canâ€™t handle me being me, then there are 3 other gentleman that I have known for years, done business with & trust. They have excellent information on this Facebook stuff as well, they are: Don Wilson, Tanner Larsson, or Ben Adkins. Here are the steps to the process: Donâ€™t worry, youâ€™re going to have a chance to grab more advanced and very in-depth training from me. Right now, I just need to make sure you can walk before you try to take off at a dead sprint! Step 1) Come up with a design that you can â€œscaleâ€. Scaling does not mean how many you can sell to just one niche, rather how many niches can you sell ONE design in. IF I have design that says â€œUncles are awesome!â€and it converts, how can I scale it to replace the word â€œUnclesâ€with another niche? I can think of 100s of things to replace that word.Â â€œUncles are awesomeâ€. That is â€œscaleâ€, same design, 100s of niches. Visual representation of â€œscaleâ€as these are all different niches with the same designs. And here is the visual representation of the shirts selling: 1 idea, 1 design that worked, 1 scaled out campaign. Once you nail this down, and this clicks â€“itâ€™s just like printing money. Step 2) Set up your Teespring.com listing with simple ad copy (here is their FAQ, launching is easy) I feel like less is more here. Just make sure you overcome one of their biggest objections and that is â€œcan I trust this website to send money too?â€. I just put in the copy that payments are secured by: PP, Visa MasterCard, the name of the shirt, and that is it. Step 3) Create a post on a Facebook Fanpage so that you can run an advertisement to it. Donâ€™t over think this part please, I spend maybe 5 minutes setting this up. Create page, upload image, write short ad copy, and then move to step 4. Looks something like this: Step 4) Create a custom audience so that we can perform sequenced marketing to the traffic if warranted (I cover sequenced marketing in Step 7). This is where I see a lot of people leaving money on the table. In the advanced training, I show you real examples, numbers, and ad copy on how I â€œtell my storiesâ€to the audience. Using â€œpattern interruptâ€, the NLP technique I mentioned earlier. Not to get nerdy and wordy, the basics are this: We know theyâ€™ve seen our ad, they expect us to advertise some more, theyâ€™ve seen ALL kinds of boring and bland basic â€œre-targetingâ€ ads. These ads use use to be a form pattern interrupt on their own when the practice first started years ago. Old Pattern Interrupt: â€œHEY! I WAS LOOKING AT THAT SHIRT EARLIER, HOW THE CRAP AM I SEEING THIS AD AGAIN??! â€œ ..Now itâ€™s expected and their mind glazes right over it. Iâ€™ve innovated my own solution to this problemÂ & with my method it is impossible for you to ever get â€œglazedâ€ over as just â€œanother adâ€ Which means thatâ€¦ I am able to turn $5-10 ad spends into $50-$150 over and over. No luck here, just a system and process with good marketing fundamentals. This is advanced, make sure you stick to the basics for now which is creating your custom audience inFacebook. Letâ€™s get to the next step. Step 5) Set up an advertisement and run traffic to your post, initial testing and a SNEAKY way to find the best interest to test your money on . Iâ€™ve spent 10?s of thousands in testing and I have a lot of data. When you are setting up your advertisement in the Facebook Ads Manager and selecting the â€œinterestsâ€ (who you will show your ad too) make sure you put your self in their shoes as much as possible! You are looking for people who really care about the interest! When you are setting up these ads in this part of the process, just think to your self: â€œDoes the person who likes this, really, really, really care about this interest?â€ In the advanced training, I will share my sweet spot for a testing budget, the way I set up my ads, my decision making on when to stop or not, how I scale into 1 niche and why you shouldÂ look at each ad differently I will also dissect types of images, clickable images vs non-clickable pros nâ€™cons of both, what I personally do and why BUT I will let you decide in the endâ€¦ (The Advanced training is going to revolutionize your targeting, I promise. Youâ€™ll thank me later for not letting the advanced stuff out for free.) You still with me? Ready for the next step? Step 6) Monitor your return on investment (ROI), kill the losers, and let the winners ride! Here is where I do things different than any other thing I have seen taught as well, and why â€œdoubling down dailyâ€ destroys your ROI. I suggest to all people who are â€œnewerâ€ not to double down, itâ€™s your choiceâ€¦just be careful on this step. In the advanced training: I go in depth on how to pause an ad midway through a campaign and start a sequenced story to bring your ROI back up AND THEN â€œturn the ad back on to your main audienceâ€. I show you how IÂ use scarcity to drive sales and why you are doing it wrong. Step 7 is near and dear to my heart and step 8 is extremely important if you want to have consistent paydays . Step 7) Perform â€œSequenced Marketingâ€ to the audience you should have built in â€œstep 4?. Just get an advertisement in front of them! This is the cheapest and most targeted traffic youâ€™ll be able to tap into. Because, believe this image when it tells you: If youâ€™re going to grab the advanced training you are going to learn: How I do â€œretargeting or remarketingâ€Â differently, I share examples, I show the exact ad copy and how to utilize all of the real estate allotted that no one else thinks to do!! This is literally â€œthinking outside the boxâ€. Youâ€™ll see a tremendous increase in your sales vs. lame olâ€™ bland â€œretargetingâ€. Step 8) Get horizontal! Scaling left and right into other Markets. Letâ€™s do it like they do it on the guruÂ channel! You have to come up with ideas that work in several dozen â€œnichesâ€ to keep consistent paydays. You have to spread out your risk. THEN, and ONLY THEN, do you focus on how to scale vertically into a winner. This is when â€œto double down, or not to double down your daily adspendâ€ comes into play again (I referred to in step 6). In the advanced training: I cover why scaling is important if you want consistent paydays and how to properly scale I also teach you how to spend a few bucks to determine the best place to spend your â€œtestâ€ advertising budget!Â No one is doing this . Time after time, it has proven to be my best foot forward when choosing an audience to test! Most people just say â€œSpend $20 bucks and TEST!â€ â€“ but I take it a step further by showing you where and how to use micro spends of a few bucks to find out where to test that $20! I mean shit, if I am going to light money on fire (test)â€¦ I at least want some gasoline to give me a better chance (micro spends). Thatâ€™s it. In a nut shell that is â€œthe processâ€. The real magicâ€¦ the stuff that will keep you up at night with excitement, the stuff that is going to take you from â€œfailingâ€ or â€œmediocreâ€ to the most well equipped Facebook Marketer in your city, the stuff I spent 10s of thousands on testing, innovating, and figuring out my system.
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