Content Marketing University
Take the Next Step to Becoming a Content Marketing Rock Star!
Content Marketing UniversityCMI University is your hub for all things related to content marketing education and training â€“ your one-stop shop to help you do your job better and more effectively. Youâ€™ll receive immediate access to the full exclusive curriculum plus new â€œMini-Tracks,â€ added annually tackling relevant and pressing topics to keep you on the cutting edge.
Why CMI U?Robert Rose, CMIâ€™s chief strategy officer, is bringing his Content Marketing Master Class series right to you, to work at your own pace, no matter where you are.
Who is enrolled in CMI U?Enterprise brands and entire departments looking to hone their skills together, learning the same materials, as well as individuals wanting to advance their own practice of content marketing.
What should I expect?An all new 2017 curriculum: 6 courses from Robert Rose & Joe Pulizzi, plus 30+ hours of ancillary content from top industry leaders – all focusing on particular topics for a deeper dive.
Whatâ€™s New at Content Marketing University?
It is finally here! Content Marketing University is kicking off Spring Enrollment with a brand new Curriculum for 2017. Itâ€™s packed to the brim with the most up-to-date modules, lessons and all new resources to help provide you the roadmap to drive the most ROI out of your content marketing efforts. Take a sneak peek at Joe Pulizzi introducing the new curriculum:
- 13 core modules to earn your Certificate
- On-demand access to the full Content Marketing University Curriculum
- Quizzes to measure knowledge retention
- New content tracks added annually
- Topic specific tracks to hone skills in particular areas
- â€œAsk the Instructorâ€ for core modules
- Resources section including research, ebooks, and more
â€œIn higher ed, unless you are an adjunct, the system wants you to be a PhD or hold a masterâ€™s degree. But Iâ€™d rather take a course from people like Joe Pulizzi and Robert Rose, guys that have literally written the book on these topics. Education has to make this shift. Let these experts develop content that can be integrated into university level curriculum. Just like in content marketing, you add value to your education, not classes to fulfill some credit requirement. Ross Morrone, Director of Marketing, Youngstown State University and Host, This is Marketing podcast